PA DEVELOPMENT PHILOSOPHY
PASSION
OUR PASSION IS WITHIN OUR BELIEF THAT WE MAKE A DIFFERENCE.
Every Per AQUUM project makes an impact - through media attention, through anticipation of its opening, through the economic impetus to new local economies, through to the flow of guests who, drawn to Per AQUUM's unique creations, return to us time and again.
This impact is a direct result of the passion of our team. We bring to each project a vision, a different kind of corporate culture and a youthful and dynamic professionalism to create benchmark luxury experiences that anticipate tomorrow's trends.
Expertise. To guide investors in creating iconic assets. Highly targeted sales and marketing with an extensive contact base of discerning clients. Worldwide reach. Global representation to promote our innovations. Intuitive staff to convert guest expectations into unforgettable experiences. We actively seek out others who share our vision and nurture their talents. Ensuring investors of a fresh, creative team who deliver exceptional performance at all levels.
IMAGINATION
WE EMPOWER EACH OTHER WITH CONFIDENCE AND FREEDOM, ALWAYS STRIVING TO ATTAIN THE ULTIMATE EXPERIENCE FOR EACH OF OUR GUESTS.
The world's first underwater spa. Luxuriously appointed boats to explore the Indian Ocean. Arabia avant-garde in sophisticated contrast to saturated opulence. The most extensive collection of wines in the Maldives. And bespoke services that set new standards in Dubai's hospitality industry.
Surreal dining experiences - overlooking polo fields, at the edge of a spectacularly lit infinity edge pool, nestled in a secluded citrus grove in the gardens of a desert oasis, or castaway on an uninhabited island.
Attention to every detail. Elements of surprise. Tantalising each of the senses. Pioneering new ideas. Niche resorts, spas and residences that offer guests experiences available nowhere else. For investors who dare to be different. And reap the rewards.
NATURALLY MODERN
WE CREATE SENSUAL LIVING SPACES BORN FROM INSPIRATIONAL CONCEPTS AND BROUGHT TO LIFE WITH NATURALLY MODERN DESIGN.
Natural. Reflecting the surrounding environment and local culture. Architecture and design inspired by the individual beauty of each property's host culture. Responsible development based on principles of realism and sustainability. Natural materials in harmony with the landscape and complementing pristine settings. Quality uncompromised. Retreats with 60 keys or less. Strictly. Resorts with 150 keys or less. Absolutely.
Modern. Top-of-the-line features - Bose DVD surround sound entertainment systems, expansive plasma or LCD screens, Orbit love seats, SMEG appliances, indulgent spa elixirs. Cutting-edge design. Award-winning partnerships to oversee every facet - architecture, environment, interiors, lighting, landscaping. Producing an outstanding asset tailored to each project. Beyond the competition.
VISION
Results-driven. Per AQUUM brings substantial returns to investors by envisioning new ways of doing business and then putting them into action. Owners benefit from exceptional returns and the absence of head office costs.
Motivation. As Per AQUUM is flexible on base management fees, our incentive to deliver high returns to our owners is directly linked to our incentive to create returns for ourselves.
Powerful branding. By being different, Per AQUUM's retreats propel themselves to the forefront of consumer and industry consciousness.
Embracing visionary design and technological innovation. To immerse, preserve and sustain. Tomorrow's practices today. Digitally driven marketing strategies to ensure our brands define the edge. Established relationships with key travel industry professionals, high profile travel journalists and editors throughout the world. Extensive media coverage. Distribution that produces high-yield results.
Creative solutions for investors who share our belief that the greatest successes come by stepping out of the box.






